Business & Marketing Insights to Drive Growth

Welcome to the “Business and Marketing” section! Here, you’ll find valuable tips, analytics, and inspiration to grow your business. We share effective marketing strategies, game-changing trends, and fresh ideas for growth — all in simple language and with a focus on real results.

Categories Filters

Categories

Latest Business and Marketing
5 minutes
5

The Advantages of a Comprehensive Approach in Marketing Projects: Why We Work This Way

Author Avatar
Ruslana Zinchenko
Latest Business and Marketing
5 minutes
5

5 key metrics that every business owner should track in advertising

Author Avatar
Partner article
Business and Marketing
5 minutes
26

Choice factors: another “brilliant” marketing framework or the Grand Theory of Everything?

Author Avatar
Sergey Solovyov
Business and Marketing
5 minutes
5

Secrets of success: how small changes can dramatically improve results

Author Avatar
Olena Zadniprovska
Business and Marketing
5 minutes
325

JTBD in marketing: How to formulate an offer so that customers say “yes”

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
303

How does end-to-end analytics work?

Author Avatar
Olena Zadniprovska
Business and Marketing
5 minutes
277

What to do with abandoned carts: 5 AI tools for email marketing

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
300

Alternatives to JivoSite: how to replace the Russian service in Ukraine

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
261

When will marketing investments pay off? All about planning, forecasting and ROMI

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
473

Philosopher’s Stone of business: how to calculate LTV and “extend the life” of a client

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
393

Customers will remember you — a detailed guide to positioning

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
349

What can you do to make content work for you? Components of successful content marketing

Author Avatar
Ruslana Zinchenko
Business and Marketing
5 minutes
316

Marketing analysis is a key tool for successful startups and growth of existing businesses

Author Avatar
Ruslana Zinchenko
Popular Business and MarketingContent Marketing
5 minutes
1990

Notifications that don’t annoy: the Duolingo case study

Author Avatar
Alina Shiika
Business and Marketing
5 minutes
392

Your business is on the wave of the trend. Secrets of successful research in Google Trends

Author Avatar
Daria Koganova
Business and Marketing
5 minutes
5

Effective Collaborations: How Ukrainian Brands Successfully Work Together

Author Avatar
Olena Zadniprovska
Order a strategy

Let’s develop a strategy that works!

Order a marketing strategy that will help you achieve your business goals.

Order a strategy
Become an author!

Become an author!

Share your experience and expert opinion. Submit your article for publication on the Solve Marketing blog.

Write to the editor

Want to increase the number of customers
and take your marketing to the next level?

Fill out the form and sign up for your first free consultation with our marketing specialist.

Marketing Consultation